Pa'lais
Tempting communication for the pleasure of our palates
For Pa’lais, a new brand of organic vegan spreads and sauces, we created a brand new website to bring these new products to the food market.
In our Brussels studio, we came up with a creative and striking art direction to attract consumers. This is how we developed a fun and colourful digital identity, a modern and dynamic website and striking textual and visual content.
Related services
Keywords
- Website development
- UX/UI Design
- Custome made Wordpress
- Copywriting
- Photography
- Videography
1
Strategic insight
Essential workshops for Pa’lais products
To determine the objectives and fully understand the end users of Pa’lais products, a series of workshops were conducted. These workshops helped us establish the main guidelines in terms of artistic direction and storytelling. This essential step brought together various stakeholders around a solid core.
2
Content and creative synergy
Telling the Pa’lais story through strategic collaboration
One of the challenges for the Pa’lais website was creating its textual and visual content. We collaborated with a photographer, a videographer, and a copywriter to tell the Pa’lais story as faithfully as possible. Our task was to select the best contributors and ensure the chosen artistic direction was consistent.
3
Management freedom
A custom WordPress theme for flexibility
Client autonomy was central to creating a website whose content would be regularly updated. Therefore, we developed a custom theme with WordPress that avoids any design constraints and allows us to offer our client efficient content management.
4
Visual impact
Immersing in the Pa’lais universe with vibrant results
A delicious, playful, and colorful website with impactful content. Thanks to a coherent visual universe, users can dive into the world of Pa’lais and embrace the values it promotes.
Pa’lais
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