Pa'lais
Tempting communication for the pleasure of our palates
For Pa’lais, a new brand of organic vegan spreads and sauces, we created a brand new website to bring these new products to the food market.
In our Brussels studio, we came up with a creative and striking art direction to attract consumers. This is how we developed a fun and colourful digital identity, a modern and dynamic website and striking textual and visual content.
Related services
Keywords
- Website development
- UX/UI Design
- Custome made Wordpress
- Copywriting
- Photography
- Videography
Strategic insight
Essential workshops for Pa’lais products
To determine the objectives and fully understand the end users of Pa’lais products, a series of workshops were conducted. These workshops helped us establish the main guidelines in terms of artistic direction and storytelling. This essential step brought together various stakeholders around a solid core.
Content and creative synergy
Telling the Pa’lais story through strategic collaboration
One of the challenges for the Pa’lais website was creating its textual and visual content. We collaborated with a photographer, a videographer, and a copywriter to tell the Pa’lais story as faithfully as possible. Our task was to select the best contributors and ensure the chosen artistic direction was consistent.
Management freedom
A custom WordPress theme for flexibility
Client autonomy was central to creating a website whose content would be regularly updated. Therefore, we developed a custom theme with WordPress that avoids any design constraints and allows us to offer our client efficient content management.
Visual impact
Immersing in the Pa’lais universe with vibrant results
A delicious, playful, and colorful website with impactful content. Thanks to a coherent visual universe, users can dive into the world of Pa’lais and embrace the values it promotes.
Pa’lais
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