Health & Oil
Omicron Dephaa, producer of fish oils rich in Omega 3, based in Tenerife, contacted us for a makeover of their brand. We started with a solid analysis of the current brand in order to understand it and adapt it in the most appropriate way.
After two strategic workshops, we started a creative work to find a new, more commercial name for the company. We agreed on the poetic “Sanoleo”, a sweet blend of Sano (=health) and Oleo (=oil), which emphasizes the importance of Omega 3 for our organism.